The bookstores to pitch, section by section.

Oxpium builds the list of bookstores in your area, finds the owner who decides, tells you when a store starts hiring or books authors, and runs the campaign.

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Oxpium agent

Describe the businesses you're looking for…

  • 7,800bookstores and newsstands in the US
  • 66,000people working in bookstores and newsstands across the US
  • 17%have their owner in classic professional databases
  • < 8 minfrom the first sentence to a live campaign
[01]The list

Every bookstore in your territory, sorted by what it sells.

Describe the store the way a sales rep would: a general indie, a comics shop, a kids' bookstore with a busy events calendar, two staff or ten. The agent searches public sources, job postings and professional databases, leaves out the chains if you ask, and hands you a list, not a page of results.

OxpiumRunning
Independent bookstores in Austin rated 4.5+, no chains
  1. Reading the request
  2. Public sources · 74 bookstores in Austin
  3. Filter · no chains
  4. Cross-checking and de-duplicating

31 independent bookstores, sorted by number of reviews.

Austin bookstores · 4.5+31 rows
Bookstore
Neighborhood
Rating
Reviews
Phone
Website
BBarton Creek Books
Barton Hills
4.8
1,042
(512) •••-••36
bartoncreekbooks.com
SSouth Congress Booksellers
South Congress
4.7
866
(512) •••-••81
socobooksellers.com
HHyde Park Book Co.
Hyde Park
4.9
512
(512) •••-••04
hydeparkbookco.com
LLady Bird Lane Books
Zilker
4.8
347
(512) •••-••59
ladybirdlanebooks.com
MMueller Page & Press
Mueller
4.6
228
(737) •••-••22
muellerpage.com
BBluebonnet Comics
North Loop
4.7
196
(512) •••-••67
bluebonnetcomics.com
  • An area

    A city, a county or a radius around your warehouse: the agent covers the whole area and hands you one list, with no duplicates.

  • The kind of store

    General indie, comics and manga, children's, used and rare, stationery and gifts: describe it, and the agent reads listings and sites to sort.

  • Independent or chain

    The agent groups locations by company: keep the independents, and leave out the national chains and the book aisles of big-box stores.

  • Events and hiring

    Stores that host author events every month, or that are hiring booksellers right now: criteria you combine in the same sentence.

[02]Enrichment

The owner, their email, and what's on the shelves.

In an independent bookstore, the owner picks the vendors, the point-of-sale system and what goes on the front table, often with a buyer or a partner. The agent fills in the columns your campaign needs, row by row, and verifies every email before adding it.

OxpiumRunning
Find the contact email of each bookstore on its website
  1. Reading the request
  2. Reading websites · 31 bookstores
  3. Verifying emails

28 contact emails found and verified.

Austin bookstores · 4.5+31 rows
Bookstore
Website
Contact email
BBarton Creek Books
bartoncreekbooks.com
–
SSouth Congress Booksellers
socobooksellers.com
–
HHyde Park Book Co.
hydeparkbookco.com
–
LLady Bird Lane Books
ladybirdlanebooks.com
–
MMueller Page & Press
muellerpage.com
–
BBluebonnet Comics
bluebonnetcomics.com
–
  • The website email

    The agent reads each bookstore's website, keeps the contact or orders address published there, and verifies it before adding it.

  • The owner

    The owner, with a verified email and a cell number when there is one. In most indies, they meet the reps and sign off on new lines.

  • What it sells

    General, children's, comics, mystery, used: the agent reads the website and listings and notes the focus, plus side sections like games.

  • Online orders and events

    One column says whether the store sells or takes holds online, another how many author events its calendar lists for the month.

[03]Signals

Automations that keep an eye on the bookstores for you.

Once the list is built, Oxpium keeps going without you. Each automation reruns its search on schedule and adds what just changed to the top of the list: a new store, a job posting, a filling events calendar, a new section. Those are your signals, and they show up on their own.

Automation · Austin hiringRunning
Every morning at 8 am
InstructionEvery morning, flag the bookstores on the list that post a job opening.
  1. Job postings · 5 new around Austin
  2. Matching postings to stores
  3. Updating the list

Latest runs

  • Today+2
  • Yesterday+1
  • Fri, Oct 90
  • Thu, Oct 80
Austin bookstores · 4.5+31 rows
Bookstore
Neighborhood
Opening
Added
BBarton Creek Books
Barton Hills
Holiday bookseller
Hiring
LLady Bird Lane Books
Zilker
Children's buyer
Hiring
BBluebonnet Comics
North Loop
Part-time bookseller
SSouth Congress Booksellers
South Congress
Events coordinator
MMueller Page & Press
Mueller
Store manager

2 bookstores posted a job since yesterday.

  • Hiring

    Every morning, the agent flags the stores on your list that post a job: bookseller, children's buyer, events coordinator, holiday help.

  • New stores

    Every Monday, the bookstores that just showed up in business listings in your area land at the top of the list, with their address.

  • Author events

    Every week, the agent reads each store's events page and flags the ones that just booked several author talks or signings.

  • Your own watch

    Any watch you can write in one sentence, like a games or stationery section announced on the website: the agent reruns it and flags it.

[04]The campaign

A campaign that steps aside for the holidays.

Booksellers unpack the new releases in the morning and hand-sell all afternoon; on Saturdays, they don't have a minute. Call Tuesday to Thursday, late morning. Email from your own mailbox, calls from your browser, an agent step that reads each store's website and events page, and the campaign stops as soon as they reply. From Thanksgiving to New Year's, don't expect an answer.

Campaign · Pitch the gift lineSending · Tue–Thu · 10 am–noon
D1·Email

Subject A gift table at store?

Hi first_name, In a lot of bookstores like store, part of the holiday sales happens on the table next to the books: notebooks, planners, games. We make a line built for indie bookstores, with no minimum on the first order. Can I send you the catalog? signature

Each variable is a column of your list, filled in by the agent.

  • Late morning, midweek

    Emails and calls go out Tuesday to Thursday between 10 am and noon, once the boxes of new releases are unpacked and shelved.

  • Clear of the holidays

    Skip Thanksgiving to New Year's and back-to-school week. From January to June, owners have time to meet a rep and try a new line.

  • Calls from the browser

    You call straight from your browser. Every call is recorded, transcribed and summarized on the store's row, ready for the next call.

  • Stops on reply

    As soon as a bookseller replies to an email, the campaign stops for them: the next follow-up never goes out, and you take it from there.

Frequently asked questions

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Prospecting bookstores: lists and contacts | Oxpium