The marketplaces that need you, and who decides.

Oxpium builds the list of marketplaces that fit your offer, finds who decides, tells you when one of them is hiring or opening a category, and runs the campaign.

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Oxpium agent

Describe the businesses you're looking for…

  • 14,600web portals and online platforms in the US
  • 153,000people working for them
  • 19%have their founder or CEO in professional databases
  • < 10 minfrom the first sentence to a live campaign
[01]The list

Real marketplaces, not directories.

A marketplace has third-party sellers, a page to recruit them and a commission. A comparison site or a directory doesn't. Tell the agent the vertical, the size, the model: it searches professional databases, public sources and websites, and only keeps the platforms that sell for others.

OxpiumRunning
B2B marketplaces in the US for industrial supplies, construction and agriculture
  1. Reading the request
  2. Professional databases · online platforms
  3. Reading websites · third-party sellers
  4. Sorting by vertical

78 B2B marketplaces with third-party sellers.

B2B marketplaces78 rows
Marketplace
City
Vertical
Sellers
Headcount
Website
BBuildDock
Denver
Building materials
340
28
builddock.com
PPartline Exchange
Cleveland
Industrial parts
1,200
64
partlinexchange.com
FFieldGear Market
Des Moines
Farm equipment
150
22
fieldgearmarket.com
TToolYard Pro
Charlotte
Pro tools
460
35
toolyardpro.com
SSurplus Crate
Houston
Surplus, overstock
210
17
surpluscrate.com
MMillSource
Pittsburgh
Metals, MRO
85
12
millsource.com
  • Third-party sellers

    The agent reads every website, looks for a “sell with us” page and “sold by” mentions, and leaves out directories and comparison sites.

  • A vertical

    Industrial B2B, construction, resale, home, auto parts, fresh food: the agent sorts by what each platform actually sells.

  • A real size

    The seller count shown on the website and the headcount from professional databases, to tell a young startup from an established player.

  • Retailers going marketplace

    Online stores that open their catalog to third-party sellers: the agent spots them by their product pages and their seller page.

[02]Enrichment

The person who runs the sellers, and the terms on display.

At a marketplace, who owns the budget depends on the topic: the founder for a platform decision, the seller team for recruiting sellers, the category manager for getting listed. The agent looks for the right person, reads the seller terms published on the website and verifies every email before adding it.

OxpiumRunning
Find the founder or CEO of each marketplace, with their email and cell phone
  1. Reading the request
  2. Professional databases · 78 platforms
  3. Verifying emails
  4. Looking for cell phones

75 founders found, 66 verified emails, 31 cell phones.

B2B marketplaces78 rows
Marketplace
Founder
Email
Cell
BBuildDock
–
–
–
PPartline Exchange
–
–
–
FFieldGear Market
–
–
–
TToolYard Pro
–
–
–
SSurplus Crate
–
–
–
MMillSource
–
–
–
  • The founder

    At a platform under 50 people, the founder still signs the big decisions: the agent finds them, with a verified email and their cell phone.

  • The seller side

    Head of seller acquisition, seller account manager or category manager: the agent looks for the title that matches what you sell.

  • The website contact

    The partnerships or seller support address published on the website takes over when no decision maker comes up in the databases.

  • The seller terms

    Commission, monthly fee, seller count, countries open: the agent reads each platform's seller page and files every answer in a column.

[03]Signals

Automations that tell you which platform is speeding up.

A marketplace hiring two seller account managers or opening a category, or a retailer opening its catalog to third-party sellers: that's when needs change. Each automation reruns its search on schedule and adds what just changed to the top of the list.

Automation · Seller rolesRunning
Every Monday at 8 am
InstructionEvery Monday, flag the marketplaces on the list hiring in seller acquisition, seller onboarding or category management.
  1. Job postings · e-commerce roles this week
  2. Matching postings to marketplaces
  3. Updating the list

Latest runs

  • Mon, Oct 12+2
  • Mon, Oct 5+1
  • Mon, Sep 280
  • Mon, Sep 21+2
B2B marketplaces78 rows
Marketplace
Role
City
Added
TToolYard Pro
Seller account manager (x2)
Charlotte
Hiring
FFieldGear Market
Head of seller acquisition
Des Moines
Hiring
PPartline Exchange
Category manager, safety
Cleveland
BBuildDock
Seller onboarding specialist
Denver
SSurplus Crate
Catalog lead
Houston

2 marketplaces are growing their seller team this week.

  • The seller team is hiring

    Every Monday, an automation flags the platforms hiring in seller acquisition, seller onboarding or category management.

  • A retailer opens up

    Every week, large retailers' websites are reread: the ones that add a seller page or “sold by” mentions move to the top of the list.

  • Headcount going up

    On the 1st of the month, the platforms whose headcount grew by 10% or more since last month move to the top, marked with a badge.

  • Your own watch

    Every Friday, the websites are reread for a new category open to sellers, or for any other watch you can write in one sentence.

[04]The campaign

A campaign that talks sellers, commissions and catalog.

Marketplace teams hear from sellers all day long. What gets through is a message that starts from their platform: an open role on the seller side, a category just launched, the terms they publish. Email from your mailbox, calls from your browser, stops on the first reply.

Campaign · Seller payoutsSending · Tue–Thu · 9–11:30 am
D1·Email

Subject Your sellers sellers

Hi first_name, marketplace shows sellers sellers. At that stage, identity checks and payouts quickly take up a full-time person. We collect payments for you, verify every seller and pay out their share automatically, in every country you open. Fifteen minutes to walk through a seller's journey? signature

Each variable is a column of your list, filled in by the agent.

  • January or September

    Tuesday to Thursday, 9 to 11:30 am, and ideally in January or September: that's when platforms set their roadmap for the year.

  • One signal per message

    Every email comes from the list's columns: open role, new category, published commission. The agent rereads the site before each follow-up.

  • Calls from the browser

    You call from the browser, on a mobile number. Every call is recorded, transcribed and then summarized back in the list.

  • Stops on reply

    As soon as a platform replies, the campaign stops for them. You take the conversation from there, and the next follow-up never goes out.

Frequently asked questions

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Prospecting online marketplaces: lists and contacts | Oxpium