The distributors to call, branch by branch.

Oxpium builds the list of wholesalers and distributors in your area, finds the person who picks the suppliers, tells you when one of them opens a branch or starts hiring, and runs the campaign.

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Oxpium agent

Describe the businesses you're looking for…

  • 521,000merchant wholesaler locations in the US
  • 5.6Mpeople work for them
  • 5%only have their owner or CEO in classic professional databases
  • < 8 minfrom the first sentence to a live campaign
[01]The list

The distributors in your trade, independent or part of a group.

A three-branch lumber yard, an industrial supply house and a plumbing wholesaler don't buy the same things, or the same way. Tell the agent the trade, the area and the size: it searches public sources, professional databases, business listings and distributor websites, and removes the duplicates.

OxpiumRunning
Independent building material distributors in Ohio with 10 to 150 employees
  1. Reading the request
  2. Public sources · lumber and building material dealers, Ohio
  3. Professional databases · 10 to 150 employees
  4. Reading websites · independents only
  5. Cross-checking and de-duplicating

158 independent distributors with 10 to 150 employees.

Ohio building supply · 10–150158 rows
Distributor
HQ
Employees
Phone
Website
BBuckeye Building Supply
Columbus
112
(614) •••-••12
buckeyebuildingsupply.com
MMaumee Lumber & Materials
Toledo
64
(419) •••-••48
maumeelumber.com
HHocking Valley Supply
Athens
27
(740) •••-••05
hockingvalleysupply.com
LLakeshore Masonry Supply
Cleveland
83
(216) •••-••93
lakeshoremasonry.com
SScioto Builders Depot
Chillicothe
38
(740) •••-••27
sciotobuilders.com
MMiami Valley Millwork
Dayton
51
(937) •••-••61
miamivalleymillwork.com
  • A trade

    Building materials, lumber, plumbing and HVAC, electrical, industrial MRO, foodservice: the agent reads each site and keeps the right trade.

  • A real headcount

    A headcount measured in professional databases, 10 to 150 employees for example, to reach the regional independent rather than the national chain.

  • A counter

    Branches open to contractors, with their rating, reviews and hours: the ones that open at 6:30 am live on their contractors' schedule.

  • A profile

    Independent or in a buying group, hiring sales reps, already selling online: criteria you combine in one sentence, like you'd tell a colleague.

[02]Enrichment

The person who picks suppliers, and what the distributor already sells.

At a regional distributor, the owner often still runs purchasing; past a few branches, a purchasing manager adds new lines and the CFO watches credit. The agent finds the right person by job title, reads the branches, product lines and online ordering off the website, and verifies every email before it's added.

OxpiumRunning
Find the purchasing manager at each distributor, or the owner when there isn't one, with their email and cell phone
  1. Reading the request
  2. Looking for decision makers · 158 distributors
  3. Verifying emails
  4. Looking for cell phones

152 decision makers found, 66 of them purchasing managers, 131 verified emails, 54 cell phones.

Ohio building supply · 10–150158 rows
Distributor
Decision maker
Title
Email
Cell
BBuckeye Building Supply
–
–
–
–
MMaumee Lumber & Materials
–
–
–
–
HHocking Valley Supply
–
–
–
–
LLakeshore Masonry Supply
–
–
–
–
SScioto Builders Depot
–
–
–
–
MMiami Valley Millwork
–
–
–
–
  • The buyer

    The purchasing manager, or the owner at smaller distributors, with their email and cell when there is one: the person who picks suppliers.

  • The branch network

    The number of branches and yards, read from the website, and the product lines each one carries: enough to see if your line fits.

  • Independent or in a group

    The agent reads the website and notes whether the distributor shows a buying group membership: that changes where a new line gets approved.

  • Online ordering

    Contractor portal, online ordering, prices shown: the agent reads the website and tells you where each distributor stands, cell by cell.

[03]Signals

Automations that watch distributors grow, and the ones that struggle.

Once the list is built, Oxpium keeps going without you. Each automation reruns its search on schedule and adds what just changed to the top of the list: a new branch, a sales or warehouse posting, reviews complaining about the wait, online ordering going live. Those are your signals, and they show up on their own.

Automation · Branch openingsRunning
Every Monday at 8 am
InstructionEvery Monday, reread each distributor's website and business listings, and flag the ones opening a new branch or yard.
  1. Websites and business listings · 158 distributors
  2. Compared with last week
  3. Updating the list

Latest runs

  • Mon, Oct 12+2
  • Mon, Oct 5+1
  • Mon, Sep 280
  • Mon, Sep 21+2
Ohio building supply · 10–150158 rows
Distributor
New branch
Added
BBuckeye Building Supply
Branch in Delaware, opening November 2
New branch
MMiami Valley Millwork
Millwork shop in Springfield
New branch
LLakeshore Masonry Supply
Yard in Lorain
MMaumee Lumber & Materials
Truss plant in Findlay
HHocking Valley Supply
Branch in Logan

2 distributors are opening a branch this week.

  • New branches

    Every Monday, the agent rereads websites and business listings and flags the distributors on your list opening a new branch or yard.

  • Hiring

    Every morning, another one flags the distributors posting a sales rep, warehouse, CDL driver or branch manager opening, with a “Hiring” badge.

  • Slipping reviews

    Every month, the branches whose recent reviews complain about will-call waits or late deliveries move to the top of the list.

  • Your own watch

    Any watch you can write in one sentence, like distributors that turn on online ordering: the agent reruns it every week and flags what changed.

[04]The campaign

A campaign that speaks counters, branches and credit lines.

From 6 to 8 am, the counter is full of contractors and nobody will take your call. The campaign writes and calls mid-morning or early afternoon, from your own mailbox and your browser. In spring, building supply is chasing the building season: the bigger conversations land better in fall and winter.

Campaign · Contractor portalSending · Tue–Thu · 9:30–11:30 am
D1·Email

Subject Contractor orders at distributor

Hi first_name, With branches branches, distributor probably still takes a lot of orders by phone and at the counter, then keys them in again. We put a contractor portal online, tied to each customer's pricing: contractors order at night, the branch pulls it in the morning. Can I show you a distributor your size that runs on it? signature

Each variable is a column of your list, filled in by the agent.

  • After the morning rush

    Emails and calls go out Tuesday to Thursday between 9:30 and 11:30 am, once the early contractors have loaded up and left for the jobsite.

  • Calls from the browser

    You call from your browser. Every call is recorded, transcribed and summarized right in the list, next to the distributor.

  • Messages that name the business

    Every email is built from the list's columns, and an agent step rereads the distributor's website to write the follow-up from what it sells.

  • Stops on reply

    As soon as a distributor replies, the campaign stops for them. You take it from there, and the next follow-up never goes out.

Frequently asked questions

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Your next list is one sentence away.

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Prospecting wholesalers and distributors | Oxpium